Denis Dullemans joins MechaTronix as Chief Commercial Officer
Source: HD.com
"Denis brings more than two decades of international experience in horticultural lighting, greenhouse technology and global business development to MechaTronix. Throughout his career, he has built an extensive international network of growers, greenhouse specialists, technology partners and industry professionals across Europe, North America and beyond." © Mechatronix His arrival comes at an exciting time for MechaTronix.
Over the next 18 years, Denis worked extensively in horticultural lighting, travelling around the world and developing a deep understanding of the greenhouse industry and its customers. He brings an exceptional combination of industry knowledge, commercial experience, and, perhaps most importantly, a global network that has been built over more than 20 years." "Denis understands the horticultural lighting market from many different angles.
"I have spent more than 20 years in horticulture and have had the opportunity to see the industry evolve from many different perspectives. With a strong focus on energy efficiency, crop performance and controllability, MechaTronix works closely with growers and research partners to develop solutions for the future of controlled environment agriculture.
Why this matters: For operators, this is a water-management story. The useful signal is that direct substrate measurements can help cut drain loss materially without giving up yield or fruit quality, which is exactly the kind of controllable efficiency gain a facility can build on.
Frequently Asked Questions
Why does substrate sensing matter in free-drain strawberry systems?
Because drain percentage tells a grower what already happened, while substrate moisture and EC data show root-zone conditions directly. That makes it easier to cut water loss without guessing.
What is the operator takeaway from this trial?
If the thresholds are understood well enough, growers can reduce drain water materially while protecting yield and fruit quality, which makes sensing an operational tool instead of a reporting tool.
